- Google ads
We're focusing on inbound techniques like SEO, social media, and content creation for a preexisting website.With inbound marketing, the main focus is on creating high quality content that the audience will want to consume.
With outbound techniques like online advertising and purchasing email lists.We implement PPC using Google AdWords, bid against other companies in the targeted industry to appear at the top of Google's search results for keywords associated with the customers business. Depending on the competitiveness of the keyword, this can be reasonably affordable, or extremely expensive, which is why it's a good idea to focus on building customers organic reach, too.
Another key component of digital marketing is mobile marketing.
In fact, smartphone usage as a whole accounts for 70% of time spent consuming digital media
This means it's essential to optimize digital ads, web pages, social media images, and other digital assets for mobile devices. If a company has a mobile app that enables users to engage with its brand or shop its products, the app falls under the digital marketing umbrella, too.Responsive website design to make browsing user-friendly for those on mobile devices. It might also mean reducing the length of lead generation forms . As for social media images, it's important to always have a mobile user in mind when creating them as image dimensions are smaller on mobile devices, meaning text can be cut-off.
We are creating Digital Experiences that work for any Targeted Audience, and consequently Achieve the Results you're hoping for.